S3 E4: You Won’t Break My Soul: DEI and Its Impact at Work with Tara Turk-Haynes

Hebba Youssef
Hebba Youssef
February 12, 2024

Should DEI live within HR? And what’s the importance of prioritizing diversity in the workplace? 

Hebba chats with Tara Turk-Haynes, founder of Equity Activations, about transforming businesses through the power of diversity, equity, and inclusion. 

They chat about what can be performative during Black History Month, ruminating on why companies are so quick to utilize it for marketing purposes, but so slow to understand the true purpose behind the month itself. Are some companies simply better off avoiding Black History Month altogether? 

Their answers may surprise you. 

And later, Tara and Hebba dive into the complexities of the black experience in the workplace, discussing the importance of connecting DEI strategies to the purpose of an organization. How can HR and DEI departments increase empathy, allyship, and accessible resources for all communities in the workplace? And how can we acknowledge the black experience in an impactful manner? 

Whether you’re struggling to find balance in your own DEI efforts, or simply looking for helpful advice, tune in to discover Hebba and Tara’s most actionable advice!


00:00:09 – Unveiling the Truth about HR Challenges

00:05:45 – Celebrating Black History Month’s Importance

00:11:33 – The Ethics of Black History Month Marketing

00:14:32 – Tips for HR Leaders Celebrating Black History Month

00:23:26 – The Importance of Inclusion 

00:25:43 – Making the Business Case for DEI Should Stop

00:30:55 – Challenging Stereotypes in the Entertainment Industry

00:33:52 – Advocating for Black Women in the Workplace

00:39:54 – Ava Duvernay’s Movie Origins: A Moving Experience

00:43:12 – The Challenges of DEI Professionals

00:44:46 – The Emotional Intensity of HR Jobs


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And if you love the podcast, be sure to check out https://www.youtube.com/@ihateit-here for even more exclusive insider content!


Follow Tara:

LinkedIn: https://www.linkedin.com/in/ttaraturkhaynes/


Follow Hebba: 

YouTube: https://www.youtube.com/@ihateit-here/videos

LinkedIn: https://linkedin.com/in/hebba-youssef

Twitter: https://twitter.com/hebbamyoussef


Hebba Youssef
Hebba Youssef